Pay-Per-Click Advertising

Advertise on Lookster and receive targeted and unique traffic to your site!

Since launching in 2004, Lookster has applied leading edge technology to enhance and optimize paid search traffic and online advertising campaigns. Pay-Per-Click advertising is one of the most effective advertising models to date offering you targeted advertising for your company.

Lookster's pay-per-click search engine, connects thousands of merchants with millions of consumers worldwide via highly targeted pay-per-click sponsored links. Lookster's Paid Listings product delivers traffic on a pay-per-click basis via keyword searches through Lookster's distribution partners, including hundreds of search engines and directories.

Listing your site within Lookster's search results is a cost-effective way to reach your target audience. You select the search terms that are relevant to your site, and choose how much to pay when customers click on your listings. The higher you bid, the higher your site appears in our search results and our partner sites.

By listing your website on Lookster, your advertising message is distributed to our entire network of partners, which reaches more than 5 million unique users monthly. When customers search on a keyword you have bid on, your message shows up in the results. Best of all, you only pay when someone clicks on your advertisement.

You can purchase highly targeted traffic based on your websites unique keywords and phrases for as little as $0.05!

Open your account today and start your pay-per-click advertising campaign.

Features & Benefits

• Traffic You only pay for the traffic you receive. If a user does not click on your sponsored link, you don't pay!
• Targeting - Directly connect with specific audiences through custom titles and descriptions.
• Cost Effectiveness - You set the amount you are willing to spend per visitor, starting as low as $0.05 per click.
• Easy Account Management - Get 24 hours a day, 7 days a week account access where you can add/modify your settings or see reports on your traffic.
• Tools - Advertisers have a number of advanced tools at their disposal so as to generate as much income as possible from their campaigns.
• No Hidden Costs - There are no hidden costs or extra fees.

Note: An initial deposit of $20 is required to open a keyword bidding account. This amount will be applied to your click-through and is non-refundable. There is a minimum bid requirement of $0.05 per click-through.

Advertiser Traffic

In addition to our search publisher partners that distribute our search results, hundreds of qualified websites have incorporated our search functionality - either by implementing a search box, text links that are relevant to the content of the site, or a series of contextually targeted advertiser listings that appear within the content of the website. These three forms of implementation are highly effective in targeting and qualifying users before they click on our advertisers' listings.

Search Boxes & Text Links
When a user enters a search query into the search box, or clicks on a text link, the user is presented with search results made up of our advertiser listings. The user then reviews the titles and descriptions prior to clicking on a listing, further qualifying himself or herself as a lead.

Contextually Targeted Listings
During the course of interacting with the content of the website, the user is presented with one or more listings that are directly relevant to the content of the page. This form of targeting has proven to be highly effective as the user is presented with relevant advertiser listings while engaged with the content of the website.

By creating a network of high quality content sites that use our search functionality, Lookster is able to deliver highly targeted search traffic to our advertisers at a fraction of the price of portal traffic.

Following are examples of the kinds of traffic partners on our diverse and growing network.

Targeted Networks
Quality targeted search traffic is often generated from sites whose users access their portal pages, sometimes multiple times per day. In some cases we manage all search traffic for the partner and in others we manage a segment of their search inventory.

Spanish Language Network
Quality, targeted traffic from the fastest growing demographic on the Internet.

Niche Content Sites
For an advertiser looking to attract buyers of their goods and services, well-developed small, medium and larger sites with targeted content or services offer an excellent and untapped source of valuable traffic.

Branded Search Directories
Many destination sites have loyal users who share like interests. These brands are considered trusted sources for referrals and advertising. Lookster has partnerships with several properties that attract unique audiences and target demographics.

Destination Domains
Numerous domains receive traffic from users who type-in URLs in search of relevant content. Lookster manages many such properties, which present highly-targeted users with advertisers who are offering the specific goods or services they are seeking.

Organic Traffic
A significant number of our searches are from traffic to the Lookster network. We are in the process of releasing several new products and initiatives that will increase this portion of our overall traffic.

If you have any questions about advertising on the Lookster Network please see our Pay-Per-Click FAQs page.

Before applying for an advertiser account we encourage you to read our Advertiser Listing Guidelines.

Ready to sign-up? Click the button below to contact a customer support representative.